Introduction
This Cookie Policy describes the types of cookies used by the ART 4 HOME srl website (hereinafter the “Site”), the purposes for which they are used, and how users can manage them.
The Data Controller of personal data collected through cookies is ART 4 HOME srl, with registered office at Via Mortora n° 2B, 80063 Piano di Sorrento (NA), Italy, VAT number 10368501218, email: 4homestate@gmail.com.
For more detailed information about the processing of personal data, please consult the Site’s Privacy Policy.
What are Cookies?
Cookies are small text files sent and stored by the websites visited by the user on their computer or mobile device (such as smartphones and tablets) and retransmitted to the same sites during subsequent visits. Thanks to cookies, the website remembers user actions and preferences (such as login details, selected language, font size, other display settings, items in the shopping cart, etc.), so these do not have to be re-entered when the user returns to the site or browses from one page to another.
Therefore, cookies are used to perform computer authentications, session monitoring, and storing information about user activities accessing a site. They may also contain a unique identification code that allows tracking the user’s navigation within the site itself for statistical or advertising purposes.
Types of Cookies Used by this Site
This Site uses various types of cookies:
a) Technical Cookies: Essential cookies for the correct functioning of the Site and to allow the user to use its fundamental features. They do not collect personal information about the user. This category includes:
Navigation or Session Cookies: Ensure regular navigation and use of the website (e.g., enabling purchases or authentication to access restricted areas). They are generally temporary and are deleted when the browser is closed.
Functionality Cookies: Allow navigation based on criteria selected by the user (e.g., language, products selected for purchase) to improve the service provided.
Legal Basis: No prior user consent is required for the installation of technical cookies, as their use is necessary for site use (based on the legitimate interest of the Controller in providing a functioning site and performing a service requested by the user).
b) Analytical (or Statistical) Cookies: These cookies (which may be first-party or third-party) collect information about how users use the website (e.g., number of visitors, pages visited, time spent on the site). They are used to analyze traffic in an aggregated and anonymous form to improve the Site’s performance and usability. Example: The Site might use Google Analytics. Measures may have been adopted to reduce the identifying power of cookies (such as IP anonymization) and settings to prevent cross-referencing the collected information with other data available to Google.
Legal Basis: If analytical cookies are configured to minimize identification (IP anonymization) and data is not cross-referenced by third parties, they can be assimilated to technical cookies. However, for greater transparency or if these conditions are not fully met, these cookies are installed only with user consent.
c) Profiling and Marketing Cookies (First and/or Third Party): These cookies are used to create user profiles to send targeted advertising messages in line with preferences expressed by the user during internet browsing. They can also be used to display relevant ads on other websites. Examples: Cookies installed via social plugins (e.g., Facebook Pixel for tracking conversions or creating retargeting audiences), advertising platforms (e.g., Google Ads).
Legal Basis: The use of these cookies always requires prior and explicit user consent.
d) Third-Party Cookies: While browsing the Site, users may also receive cookies from websites or web servers other than the Site (“third parties”). This occurs because the Site may contain elements such as images, maps, sounds, specific links to web pages of other domains (e.g., social networks such as Facebook, Instagram, Google+, video platforms such as YouTube, maps such as Google Maps) residing on servers other than the one hosting the requested page. These cookies are set directly by managers of websites or servers other than the Site. ART 4 HOME srl has no direct control over these cookies and their use. Users are invited to consult the privacy and cookie policies of the respective third parties:
Google (Analytics, Maps, YouTube, Ads): https://policies.google.com/technologies/cookies?hl=en and https://policies.google.com/privacy?hl=en
Facebook (Meta Platforms): https://www.facebook.com/policies/cookies/
Instagram (Meta Platforms): https://help.instagram.com/1896641480634370/
Consent Management and Cookie Preferences
Upon the first access to the Site, users are shown an informational banner allowing them to:
Accept all cookies.
Reject all non-technical cookies.
Access a dedicated area to express or deny consent granularly for each cookie category (Analytical, Profiling/Marketing, Third-Party).
User consent can be changed or revoked at any time by accessing the specific cookie preference management area, usually accessible via a link in the Site’s footer (e.g., “Cookie Settings” or “Manage Consent”). Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
Failure to consent to non-technical cookies does not prevent navigation on the Site but may limit certain functionalities or personalization of the experience.
How to Disable Cookies Through Browser Configuration
Users can also manage cookie preferences directly within their browser and prevent—for example—third-party cookie installations. Browser preferences also allow deletion of cookies installed in the past, including cookies potentially saving consent to cookie installations by this site. It is important to note that disabling all cookies may compromise this site’s functionality. Users can find information on managing cookies in their browsers at the following addresses:
Google Chrome: https://support.google.com/chrome/answer/95647?hl=en
Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
Apple Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
Opera: https://help.opera.com/en/latest/web-preferences/#cookies
For cookies installed by third parties, users can also manage settings and revoke consent by visiting the related opt-out link (if available), using tools described in the third party’s privacy policy, or directly contacting them.
Rights of the Data Subject
For information about user rights (access, rectification, deletion, restriction, portability, objection, complaint) and how to exercise them, please refer to the Site’s complete Privacy Policy.
Updates
This Cookie Policy may be modified over time, also in relation to new sector regulations, updating or provision of new services, or technological innovations. Users are advised to periodically consult this page.
